Swipe your Grolsch beer bottle to unlock the online movie you want to view.

Two very different packaging ideas are being used by creative studio, Fly, to reawaken the appeal of what was once a pantry staple.

When a Colgate-Palmolive brand's top rung position was being challenged, a packaging update by Tweak stepped in to save the day.

So what do you do if your market demands that you and your competitors all use the same 750ml wine bottle?

SPC Ardmona has conquered a lot of challenges to get to where it is now. Now, with a new look, it is planning to soar.

Two one year olds, Jam&Co and Macarthur Grand Brewery, have shown what new bloods can do, at the 2014 Australian International Beer Awards.

PKN focuses on a Finnish design student, Derek K. Anderson, whose irrepressible curiosity for functional packaging concepts is already winning awards.

jkr created a bottle range that's look-at-me brightly coloured in the light and glows in the dark in nightclubs.

Australian packaging designers, we'd love to talk about your work, too. Show us what you've done and we'll show it off.

Fast food chain, Chipotle, is providing brain food as a gift with purchase.

Boxer & Co cues natural goodness in a redesign that attracts attention without shouting.

Look Upstairs was high octane fuel for designers' creativity. The book is the booster.

When Milk Money Vodka launched in the US, its importer packaged it to show off the product's only negative.

The world's most awarded whisky has given itself a Stranger & Stranger makeover.

NibMor chocolate went from health food to pleasure food in one pack redesign. Along the way, it also picked up a winning personality.

All these packaging ideas come from one class, in one course, in one university. The packaging of tomorrow is in good hands.