Remy & Max is a tea brand crafted in Orange, New South Wales. The team turned to Sydney-based branding agency Loop Brands to ensure the depth and quality of its products were reflected with a packaging design to match.
Brandcrush, a product sampling and experiential marketplace, explains why product sampling is such a powerful tool in the modern marketing mix.
After his keynote presentation at the Print21+PKN LIVE New Frontiers in Packaging Print forum, we spoke to Mikey Hart from Hulsbosch about the paradigm shift around sustainability.
Sydney studio Boldinc has worked alongside the Beam Suntory innovation department to bring its new shochu highball range, Koyomi, to life.
With many luxury brands often given as gifts, Robert Lockyer, Delta Global CEO and founder, shares his reasons why he believes packaging can play the biggest part in the gift-giving process.
With the non-alcoholic spirits trend on the rise, Lyre's is standing out not only on store and bar shelves with its Art Deco inspired packaging design, but also by matching its production techniques to the same era.
Sustainable pet food brand Buggy Bix hopes to reverse the stigma attached to its key ingredient – bugs. Percept was engaged to create a playful packaging design to communicate the product's nutritional value and positive impact on the planet.
When Uncle Tobys launched its latest range of on-the-go morning snacks, Breakfast Bakes, it turned to Sydney-based branding agency Boxer & Co to ensure the warmth in its packaging design.
At Print21 + PKN LIVE on 12 August in Sydney, Mikey Hart, creative director of Hulsbosch, will share his views on how global brands can shape a sustainable future. In this essay, he shares a few take-outs from his talk.
Meal replacement brand Rapid Loss has revamped its packaging design, working with Sydney-based design agency Percept to create a fresher, cleaner and more modern solution for the Australian brand.
Australian almond milk brand Almo has introduced Almo Crème, a jar of liquid almond cream, to the market, working with design agency Pull & Press for its packaging design.
Constellation Brands New Zealand has launched Young & Co, a new wine brand with three red wine varieties, and has teamed up with Auckland-based design agency One Design for its packaging and label artwork.
Twinings has released Asha, a range of certified organic and Fairtrade teas, with a packaging design inspired by nature, as created by Melbourne-based studio Point 3 Design and Watermark Creative illustrator Jo Tronc.
The Jamaica Blue franchise has won Best Brand Transformation at the QSR Media Awards, as the Australian coffee brand refreshed its logo, colour palette and in store experience for customers.
Brand Opus has helped build Alberto Borin's gin brand Upperhand, taking a deep dive into the creator's background to develop the visual narrative and incorporating special packaging decoration techniques.