Design

The new Tim Tam Crafted Collection from Arnott’s has hit stores this week, with the latest range featuring ingredients from selected regions across Australia and New Zealand. Arnott’s partnered with The Edison Agency for the collection’s “surrealist style” packaging design.

Brewhaha has launched in the alcoholic kombucha space with a playful packaging design by drinks design specialist Denomination.

Currie Group, the 2019 PIDA award winner in the new category Labels & Decoration, has gone on to snag a WorldStar 2020 Award for its industry-first #rhinosdownunder printed execution that featured on PKN.

Chobani is getting into the Christmas spirit with the relaunch of its limited-edition Christmas Pavlova Flip this December, working with Sydney-based studio The Key Branding for the pack design.

Denomination has given Italian liqueur distillery Opal Nera a dark pack design refresh for its sambuca-based drink, aiming to help re-establish the brand as the premier product of its kind on the market.

Sydney-based studio Tweak has teamed up with The Natural Cracker Co for its launch into the cracker category, delivering a vibrant and visual design, showcasing a balance of tasty ingredients, natural cues and product information.

Good Earth Kombucha has escaped the shelves of health food stores and entered mainstream supermarkets and cafes with a brand refresh developed by TATA Global Beverages Australia and creative partners Boldinc.

Iconic Australian jam brand IXL has refreshed its look after working with brand and design agency BrandOpus. The new design deep dives into the history of the brand to help deliver a competitive advantage on shelf.

From a history of colour on shelf, to the tribes in which colours can be categorised, executive director at Schawk, Steve Jackson, shares why colour is one on the most valuable assets for a brand.

Creating a multi-sensory experience for consumers to engage with a product and its packaging can be the key to delivering a brand story that connects on another level. Harcus Design's Annette Harcus discusses how products can be presented to transcend beyond the plasma.

The ”magic” world of fermentation has been illustrated by Sydney studio Percept on Bear Brewing’s latest sauce range, The Ferm, maximising the use of only a clear bottle and screen printing on pack.

Pernod Ricard Winemakers has engaged Labelmakers to deliver 360 degrees of visual splendour with a new shrink sleeve design.

The best of Australia’s design industry has been recognised at the 2019 AGDA Awards, with 15 awards presented in the packaging category, ten of which were for the pack designs of alcoholic beverages.

Aerobal, the international organisation of aluminium aerosol container manufacturers, has announced the winners of its annual awards.

Victorian winery Morris of Rutherglen is celebrating 160 years in business with a new range of wines and a refresh to its label and packaging design.