In a series of video interviews, we hear from some of the speakers presenting our upcoming Print21 + PKN LIVE New Frontiers in Packaging Print event, slated for a week on Monday.
Click here for full details and to book tickets to the event, which takes place Monday 12 August in Sydney.
Sustainability, brand protection, digitisation of packaging, personalisation and consumer engagement through AR will be among the hot topics explored at the LIVE forum.
Event curator and publisher of Print21 and PKN Lindy Hughson said, “LIVE is going to be a value-packed day for print business owners and managers. It presents them with the opportunity to hear from the people who are buying and driving packaging print, and to engage directly with them.”
The audience of delegates already registered comprises a mix of brand and pack designers, brand owners, FMCG retailers, and packaging and label printers.
The full day event running at Monkey Baa Theatre in Darling Harbour kicks off with a welcome at 8.45am, then at 9am with an overview of current design directions for designers and printers, with speakers from three companies at the forefront of the industry: Hulsbosch, Schawk, and Harcus Design.
The second session starting at 11am focuses on the role printed packaging takes in driving consumer engagement. Personalised beverage solutions suppliers Brewtopia/Labelmakers; major brand owner Campbell Arnott's; and augmented reality developer Dreemar will be presenting, with the latter demonstrating an on-the-day AR experience and app developed especially for the LIVE event in collaboration with Campbell Arnott's.
Liza Vernalls gives us a hint of what's to come in this interview:
We asked Jessica Simes of Labelmakers (and co-owner of Brewtopia) last week to give us an insight into what she'll be covering. Watch her response here:
The after-lunch session highlights brand protection, data collection and the digitisation of packaging, with presenters from Tetra Pak, HP, Matthews, and Kodak.
We asked Matthews CEO Mark Dingley to tell us more about his talk on brand protection here:
And Kodak's Paul Haggett gives a few clues about what he will cover here:
The sustainability session, the fourth of the day, will have Brooke Donnelly, CEO of Australian Packaging Covenant Organisation (APCO), presenting on the Australian packaging industry's journey towards meeting the 2025 National Packaging Targets.
That will be followed by a sustainability panel session in Q&A format, with Donnelly joining industry leaders including Jack Malki, CEO, Jet Technologies; David Martin, CEO Spicers; and award-winning print and packaging pioneers Fred Soar, managing director of Soar Print, and Aleks Lajovic, managing director of Impact International.
Watch the video below to hear from Jack Malki, CEO at Jet Technologies on the company's sustainable advances, particularly in materials.
The final session of the day features two next generation print leaders who are taking their businesses into packaging: Matt Ellis of Luminar, and Aaron Lusch of Platypus Print Packaging.
Following the final session, there will be a drinks and networking session, winding up around 6pm.