APPMA scholarship winner Alexandra Brayshaw is on a mission to find out what packaging you think consumers struggle most to open.
As an accessible packaging researcher for Arthritis Australia, Brayshaw is seeking to answer this question as part of her research project for the Diploma in Packaging Technology.
She chose to undertake a survey aiming to identify food and drink packaging which causes consumers the most difficulty when opening, removing, or using a product.
And now she wants to see if the packaging industry’s perception matches consumer reality.
Share your perspective by completing her 5-9 minute survey here.
The survey will close on Tuesday 17 April.
Participants will receive a summary of the survey results in late May, or can hear some of the project's highlights at Alexandra’s presentation at the Australian Institute of Packaging (AIP) National Conference on 2 May.
