• The Brand Guy will deliver an experience participants won't forget.
    The Brand Guy will deliver an experience participants won't forget.
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Back by popular demand, The Brand Guy will once again be taking delegates at the Food & Drink +PKN LIVE event in August on a journey way outside their comfort zone.

Driving Change is the theme of his presentation, and he will look at the challenge of change in our accelerated world, and cover the three ways to deal with a changing world.

He'll identify the key attributes needed to drive change and what you need to bring to the party.

“Business begins at the end of our comfort zone,” Sauerman says. “My objective is to inspire individuals to aim high and drive change. To be willing to back themselves, be bold, take risks.”

Driving change is about tapping into and then unleashing the full potential of each team member, and the team as a whole.

Driving Change is not a lecture, says Sauerman, it's an experience. Don't miss it. Register here

 

A bit about THE BRAND GUY:

Richard uses brand to help companies and people create the world they want to succeed in. He gained his brand expertise in the ad business, working on brands such as Coca-Cola, Microsoft, Toyota, Nescafe and Levis.

In 2003 he became The Brand Guy to expand his brand focus beyond marketing into all areas of the organisation – leadership, HR, strategy, learning and development, customer innovation, sales and marketing.

Organisations he has worked with in this capacity include QBE, Talent2, CSIRO, Macquarie bank, Mortgage Choice and PwC.

Richard has also published a positive psychology book called Wake Up Tiger – a wake up call for people and workers who are dissatisfied with their lives, often even in the face of their 'success'.

Food & Drink Business

Treasury Wine Estates (TWE) has appointed Breakthru Beverage Group (BBG) as its exclusive distributor in California for the Treasury Americas and Treasury Collective US portfolios.

Hort Innovation's Factors Driving Horticulture Productivity report haas revealed that high adoption of productivity enhancing innovation would benefit the Australian industry by about $1 billion annually in additional value added, reaching $22 billion in 2040.

Small business accelerator, Seedlab Australia, has released its 2025 Impact Report, revealing a collective $10 million in forecasted benefits for participating FMCG brands across Australia and New Zealand.