The Flexible Packaging Association (FPA) has recognised flexible and specialty rigid packaging manufacturer Printpack for its technical innovation.
The Flexible Packaging Association (FPA) has awarded flexible and specialty rigid packaging manufacturer Printpack a Silver Achievement Award for its technical innovation.
The award honours Printpack for its work in solving the challenge of applying photochromic ink to a flexible film.
The packaging application allows for photochromic ink to be hidden within standard graphics and remain invisible until exposed to sunlight.
The innovation made its debut at PACK EXPO Las Vegas late last year, and has generated a new packaging category which gives brand owners a unique way to interact and engage with customers.
Winners of the 60th Annual FPA Flexible Packaging Achievement Awards were announced on 1 March at an awards ceremony in Florida.
