Avery Dennison has tackled wet opacity issues in wine and spirits labels with a new technology.
Called Aqua Opaque, it allows 'uncoated paper' to withstand submersion in an ice bucket without discolouration.
The company has also launched AeroDress – a pressure-sensitive solution for aerosols which helps brand owners increase flexibility for late-stage differentiation and reduce obsolete stock without compromising on shelf-appeal.
Converters looking for opportunities to improve their efficiencies will welcome the linerless direct thermal product.
With 33 per cent thinner construction, the product offers 50 per cent more labels per roll and fewer roll changeovers on thermal printers.
The thin construction also requires less storage space throughout the supply chain and helps lower transportation costs.
In addition, Avery Dennison has added a bio-based PE film to its range of sustainably sourced materials.
The filmic facestock is made entirely from sugar cane ethanol and can be exchanged for fossil-based PE.
