A US brewer has picked up a semi-rigid container from a Queensland company for its new range of craft beer concentrates.
North American packaging company Technical Help in Engineering and Marketing (THEM) promotes the Snapsil technology, which includes a range of creative dispensing designs.
Snapsil's headquarters are in Birtinya, Queensland.
The company's semi-rigid containers feature a patented, audible ‘snap-opening’ function that allows consumers to easily open the package and dispense the contents with one hand.
The snap-opening function is integrated into the lower web of the thermoformed pack, and there is no requirement for any type of perforation of the film in the opening area of the portion pack.
This provides uncompromised barrier properties for package contents.
“It didn’t make sense to put our Foxboro Spirited Brews in a typical, everyday package,” Foxboro co-founder Charn Rai said.
“Our beer concentrate is a unique, disruptive product, so we wanted the packaging to be just as different and special, as well as user-friendly.”
THEM’s facility offers contract manufacturing and packaging services to consumer brands and retailers in the form of flexible stick packs, pouches and other single-use flexible packaging formats.
