Labelstock producer Avery Dennison will use next month’s Labelexpo in Brussels to unveil a new range of variable information (VI) and decorative linerless labels.
The company says, “the future of labelling is linerless”, and it has developed a suite of solutions that eliminate the need for a liner, reducing material use and waste, and minimising the environmental impact of packaging.
Avery Dennison says it envisions a connected and circular future, and its stand will put a spotlight on its latest sustainable solutions; labelling materials with a lower carbon footprint, and solutions that enable packaging recycling or reuse.
It will also have demos of its digital solutions, and will show how intelligent labels enable consumer interaction and end-to-end transparency.
Avery Dennison will host a special event at Labelexpo, Connecting. Together. It says that on its stand it will engage with customers and the industry ecosystem that will showcase the packaging solutions, and offer a food and drink experience.