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PepsiCo has launched a new Doritos flavour in striking packaging that promotes the new Jurassic World Fallen Kingdom movie.

Designed by Periscope and printed by Kirks, the packs reference the Universal Studios release, along with the lava-coloured, Chargrilled Steak-flavoured chips inside.

An on-pack promotion across all Doritos flavours will also give consumers the chance to win a trip to Hawaii as well as $500 daily cash card prizes.

Doritos Colossal Chargrilled Steak is available in 80g packs in petrol and convenience stores, and 150g packs in all supermarkets.

Jurassic World Fallen Kingdom will hit cinemas on 21 June.

Food & Drink Business

Queensland’s Food Technology and Manufacturing Exhibition returns to Brisbane this month! The triennial FoodTech Qld expo is on 28-30 July 2019 (Sunday to Tuesday) at the Brisbane Convention & Exhibition Centre. This year’s theme is “Creating new lines in manufacturing” and aims to deliver nothing less.

Findings from a study of more than 100,000 people over nine years suggests that reducing sugary drinks may reduce cancer risk.

Drought-tolerant grape varieties from Cyprus will soon be trialled for suitability in Australian conditions, with researchers from the University of Adelaide hoping the vines will be able to grow “with minimal to no irrigation”.