Nestle Australia has launched a new refillable packaging system for its Nan Supremepro toddler milk formula – a first in Australia – as it explores ways to reduce packaging and test new packaging systems.
The unique refill system comprises a reusable stainless-steel can, lightweight pouches that go inside the tin, a specially-designed lid to keep pouches snugly in the can, and a scoop made from 95 per cent renewable plant-based plastic. Parents can re-order refill pouches as required online, or sign-up to a subscription service.
Karunia Adhiputra, Nestle Australia’s head of packaging, said this launch is an important step on the company’s journey to developing new packaging systems.
“Packaging is an incredibly important part of our products, and our team is focused on ensuring both quality products for consumers, but also innovation that helps us work towards making 100 per cent of our packaging designed for recycling – or, ultimately, to be reused,” Adhiputra said.
“We’re looking forward to hearing parents’ feedback on the refillable system. Over the coming months, we’ll look the potential to scale a refillable solution, and continue to assess how we can improve packaging systems to reduce environmental impact.”
The new Nan Supremepro toddler ReFill system will result in 40 per cent less primary packaging weight over a year, compared to Nan Supremepro 3 toddler 800g tins.
The Nan Supremepro toddler refill system starter kit ($41.98) and 2x ReFill pouches ($37.78) can be purchased direct from the Nestle Baby Store online.
