• [L-R] Rebecca Burrows, general manager, small business, Australia Post with Ian Douglas, CEO of Spawnit.
    [L-R] Rebecca Burrows, general manager, small business, Australia Post with Ian Douglas, CEO of Spawnit.

Australia Post will give small businesses access to customised packaging and other services that will help them grow.

Small businesses seeking better packaging will be able to tap into the design and print technology services of a company named Spawnit, which is working with Australia Post on a program called BrandWrapped.

The online program enables them to create their own personalised boxes, satchels, and branded extras for their products, with a focus on the trend of unboxing.

“With more items being purchased online, packaging is a critical branding tool, particularly for small business, " Spawnit CEO Ian Douglas said.

"Through our partnership with Australia Post, BrandWrapped gives small businesses access to design their own beautiful eye-catching packaging and accessories that customers will love and remember.”

Small business owners will also have easier access to social media advertising and temporary staffing through media advertising specialist Tiger Pistol and labour hire agency WorkFast.

Tiger Pistol and Australia Post have created a system called Social AdMate to help businesses grow through relevant social media advertising packages; and Workfast is also offering a service which provides temporary employees for businesses during their busiest periods.

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