Australia’s Vetta Pasta has relaunched as Vetta SMART Pasta, with a fresh packaging design, two new ranges, and enhanced protein and fibre in current products. Read more
Australian almond milk brand Almo has introduced Almo Crème, a jar of liquid almond cream, to the market, working with design agency Pull & Press for its packaging design.
Constellation Brands New Zealand has launched Young & Co, a new wine brand with three red wine varieties, and has teamed up with Auckland-based design agency One Design for its packaging and label artwork.
Twinings has released Asha, a range of certified organic and Fairtrade teas, with a packaging design inspired by nature, as created by Melbourne-based studio Point 3 Design and Watermark Creative illustrator Jo Tronc.
The Jamaica Blue franchise has won Best Brand Transformation at the QSR Media Awards, as the Australian coffee brand refreshed its logo, colour palette and in store experience for customers.
Brand Opus has helped build Alberto Borin's gin brand Upperhand, taking a deep dive into the creator's background to develop the visual narrative and incorporating special packaging decoration techniques.
Australian muesli brand Sunsol has released a new probiotic toasted muesli range in a resealable pouch, working with Melbourne-based agency M&Co for the packaging design.
A veteran printer and designer has encouraged packaging printers to experiment more with metallics in their designs.
Australian organic winemaker Fourth Wave has partnered with Denomination for its latest range of lighter-style wines, Tread Softly.
Sydney studio Equator has won gold for packaging design excellence at The Vertex Awards 2019 for Aldi's Specially Selected brand.
Sydney design agency Co-Partnership has won gold at the 2019 Fab Awards in London for its packaging design of macadamia nut and wattleseed liqueur Mac, taking the vibe of Byron Bay overseas.
Byron Bay Cookie Company has launched its first vegan cookie as it approaches its 30th anniversary, working with Australian illustrator Chloe Joyce for the brand's new packaging design.
A Melbourne start-up has created a new product sampling and brand experience marketplace that promises to take activations well beyond supermarkets and train stations.
Australia’s much-loved biscuit brand Arnott’s has added a new range to its growing snack portfolio, with The Edison Agency engaged to help develop a ‘back to basics” sub-brand .
Mikey Hart, creative director at Sydney design agency Hulsbosch, tells PKN how brands can turn a browser into a buyer in under seven seconds.