• Wellman Packaging has been an advocate of upside-down or stand-up pack formats for many years.
    Wellman Packaging has been an advocate of upside-down or stand-up pack formats for many years.
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Wellman Packaging has increased its closures portfolio with a new range of premium flip-top closures specifically designed for condiments and other food packaging applications.

This most recent expansion comes on top of successful forays into PET preforms, extruded bottles and thinwall packaging over recent years and reaffirms Wellman’s continued commitment to bring innovation and diversity to the Australian landscape.

“We’ve been in the closures business for over 30 years and we are very pleased to bring this new suite of closures in support of our food and other FMCG customers,” Wellman’s chief executive officer Craig Wellman told PKN.

The new flip-top closures are being offered from 28mm-55mm in diameter and feature excellent dispensing characteristics from a range of spout options, including conventional round or star orifices to silicon valves.

There are both screw-on and snap-on variants with tamper evidence provided by induction liners and tear-off tamper bands.

Applications for these closures can be as wide-ranging as edible oils but typically are used on condiments like ketchup and mayonnaise.

“Upside down or stand-up packs with ‘always there convenience’ have long been enjoyed by European, Japanese and US consumers and we have been advocating these formats in Australia for many years," Wellman says.

"It has been great to see some of our Tier 1 brand owners now adopting this approach and putting some really appealing pack designs on the shelves that are refreshing to the category and bring a point of difference to the witch’s hat closure style which has been so widely applied for so long,” he says.

For the full story and other news on closures, see pages 34-37 of the print edition of PKN January-February 2016. A digital version of this issue is accessible on the home page of our website, or click here.

Food & Drink Business

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