Close×

Amcor this week launched a PVDC-free shrink bag, designed to be recycled, for fresh and processed meat, poultry, and some cheeses.

Amcor Eco-Tite R, launched in the European market, is designed to maximise shelf-life, maintain food safety, reduce food waste, and it can be recycled in polyethylene plastic recycling streams where they exist.

Amcor Eco-Tite R is a multi-layer, mono-PE packaging that maintains a high barrier ot oxygen and water vapour, even when exposed to high-moisture environments such as cooler cases and refrigerators. The company said the new shrink bag provides an alternative to PVDC packaging, which is not recyclable in mechanical or chemical recycling systems.

To validate recyclability in real-world conditions, Amcor Eco-Tite R has been certified by the Institute cyclos-HTP, an independent testing lab.

Amcor marketing manager for meat and fresh produce Rosalia Rosalinova said with this shrink bag, the team has overcome the challenge of developing a high-performance shrink bag that is PVDC-free and recyclable, while maintaining food safety.

“This is a great step forward for consumers and an example of how the removal of problematic materials from packaging – something the industry is increasingly focused on delivering – can provide us with safe, secure, and recyclable packaging,” she said.

European consumers can recycle the bag where suitable infrastructure is in place, including Germany, France, Italy, the Netherlands, Norway, Austria, and Spain. Recyclability of the new shrink bag will grow as infrastructure develops in additional countries.

Food & Drink Business

Australian Vintage has appointed Tom Dusseldorp as CEO, as Craig Garvin steps down. Dusseldorp joined the winemaker in 2022 as CCO and was responsible for marketing and brand strategies in the local and global markets.

TasFoods says its sale of the former Betta Milk processing site in Burnie, Tasmania has fallen through. CEO, Joshua Fletcher, said the company is seeking damages and will look for a new buyer.

Hydration supplement company, LVL UP, was co-founded in 2021 by Melbourne-based entrepreneurs, Madison Verrocchi and Austin Xenos, aiming to create a better-for-you beverage additive for everyday hydration. Food & Drink Business spoke with the team about the company’s rise and hydration market trends in Australia.