CCL Container, manufacturer of recyclable aluminium packaging, has unveiled a new aluminium wine bottle shaped like a classic burgundy, which meets the ever-increasing demand for sustainability and freshness, while honouring the classic shape of a conventional wine bottle.
Designed with CCL Container’s BodyShapes shaping technology, the 750ml aluminium bottle is resealable with a threaded cap that can keep wine fresh for longer than a traditional glass bottle.
With higher thermal conductivity and chill retention than glass and plastic, aluminium bottles cool quickly and stay cooler for a longer period of time. And, because the threading in the cap does not contain plastic, the entire container, made from virgin aluminium, is 100 per cent recyclable.
According to CCL, despite a wide diameter, aluminium bottles weigh less than glass bottles and are less expensive to ship, while superior durability makes aluminium wine bottles virtually unbreakable.
“The wine industry is steeped in tradition that dates back thousands of years, yet many brands and wine drinkers are clamouring for innovation,” said Kimberly Kizer, vice-president of sales for CCL Container.
“The new burgundy-shaped aluminium wine bottle provides the best of all worlds in terms of quality, freshness, sustainability and unique branding opportunities.”
No longer held back by the decorating limitations of paper labels, CCL’s burgundy-shaped aluminium bottle enables wineries to take advantage of expanded design options – with multi-colour lithography up to nine colours, embossing and debossing of graphics and logos, and a variety of finishes making it possible to create brand distinction and differentiation.
CCL believes its new bottle creates an opportunity for innovation, while paying homage to wine’s rich history.
