• Pharmacycle celebrating progress, powering change
    Pharmacycle celebrating progress, powering change
Close×

Pharmacycle says it has recycled 100 million blister packs since launching its national program in July 2022, diverting more than 150 tonnes of waste from landfill.

The company described the milestone as evidence of Australians’ growing engagement with recycling solutions for complex packaging.

“One hundred million blister packs, enough to circle the Earth more than nine times, represents more than 150 tonnes of waste diverted from landfill, and millions of small actions adding up to something extraordinary,” said Ursi Kernan, key account manager at Pharmacycle. “It’s proof that Australians care deeply about where their waste ends up, and that together, we can build a real circular economy.”

Since July 2025, Australians have recycled more than 22 million blister packs through Pharmacycle’s collection network, a figure the company says is continuing to rise.

Head of strategy at Pharmacycle, Jason Rijnbeek, said the program’s credibility stems from ensuring that “every pack collected through Pharmacycle is properly processed here in Australia, not shipped offshore or downcycled”.

Pharmacycle’s recycling system operates through partnerships with pharmacies, healthcare providers, local councils, and brands looking to address hard-to-recycle materials. In July, the company launched its National Blister Pack Recycling Day to encourage broader participation.

Kernan said Pharmacycle is “expanding capacity, strengthening partnerships, and investing in new ways to recover more materials, more efficiently, right here in Australia”.

According to Rijnbeek, collaboration has been key to the program’s progress. “Pharmacycle’s success belongs to our partners, pharmacies, councils, hospitals, and households who’ve proven that real circularity happens when everyone plays their part,” he said.

Food & Drink Business

Our Top 100 2025 edition of Food & Drink Business magazine is more than the annual flagship Top 100 Report. Industry leaders reflect on the year past and the one ahead, we provide our annual news review, M&A wrap-up, and all the executive moves, and a Roman-inspired sports drink, Posca, is our final Rising Star for 2025.

A blend of salt, red wine vinegar, and water – known as Posca – was the ‘original sports drink’, helping to keep the soldiers of the Roman Empire marching up to 30 kilometres per day. Keira Joyce spoke with Posca Hydrate co-founders, Merrick Watts and Ed Stening, about reviving a 2000-year-old functional beverage for the modern healthy lifestyle.

From the big deals to the quiet divestments, Food & Drink Business editor, Kim Berry, recounts the mergers and acquisitions of 2025.