• The Brand Guy will deliver an experience participants won't forget.
    The Brand Guy will deliver an experience participants won't forget.
Close×

Back by popular demand, The Brand Guy will once again be taking delegates at the Food & Drink +PKN LIVE event in August on a journey way outside their comfort zone.

Driving Change is the theme of his presentation, and he will look at the challenge of change in our accelerated world, and cover the three ways to deal with a changing world.

He'll identify the key attributes needed to drive change and what you need to bring to the party.

“Business begins at the end of our comfort zone,” Sauerman says. “My objective is to inspire individuals to aim high and drive change. To be willing to back themselves, be bold, take risks.”

Driving change is about tapping into and then unleashing the full potential of each team member, and the team as a whole.

Driving Change is not a lecture, says Sauerman, it's an experience. Don't miss it. Register here

 

A bit about THE BRAND GUY:

Richard uses brand to help companies and people create the world they want to succeed in. He gained his brand expertise in the ad business, working on brands such as Coca-Cola, Microsoft, Toyota, Nescafe and Levis.

In 2003 he became The Brand Guy to expand his brand focus beyond marketing into all areas of the organisation – leadership, HR, strategy, learning and development, customer innovation, sales and marketing.

Organisations he has worked with in this capacity include QBE, Talent2, CSIRO, Macquarie bank, Mortgage Choice and PwC.

Richard has also published a positive psychology book called Wake Up Tiger – a wake up call for people and workers who are dissatisfied with their lives, often even in the face of their 'success'.

Food & Drink Business

Sydney-based craft rum producer, Sydney Distilling Co Pty Ltd, trading as Brix Distillers, has entered voluntary administration, with Ben Carson and Richard Stone from RSM Australia Partners appointed as Joint and Several Voluntary Administrators on 21 January 2026.

Pure Wine Co has been appointed as the exclusive national mainland distributor for Tasmanian winery, Pipers Brook Vineyard. Effective from 1 March, Pure Wine Co will manage national mainland distribution and trade sales for Pipers Brook and its Kreglinger Sparkling, Pipers Tasmania and Ninth Island labels.

The fourth round of the federal government’s Traceability Grants Program is now open for applications, with funding from $50,000 to $500,000 available for projects modernising and enhancing agricultural traceability systems.