Online job approvals for colour-critical clients are inevitable according to colour expert Alan Dresch.
He will address the Industry Insights PrintEx Forum this Thursday, and says Print Quality Management (PQM) is already a reality for many print specifiers and purchasers in Europe.
There, brand managers will only buy print and packaging from sources who can supply measured, numerical data over the internet prior to approval for the print run.
“The days where brand print buyers travel great distances and spend hours onsite performing press checks are rapidly coming to a close,” says Dresch.
“Once the PQM processes are in place, with the printer at one end and the print buyer at the other; the measured data becomes the approval factor rather than subjective visual inspection.”
Brand PQM is based around ISO 12467 and provides constant auditing, spot checking and training for certified printers.
Dresch says a successfully certified printer needs an active colour quality team; departmental procedures and work instructions; records of production metrics; training records and individual competencies; continuous improvement and the team approach; instrument care, accuracy and calibration; and management commitment.
Also the MD of Mellow Colour in the UK, Dresch will talk delegates through how a total PQM environment is achieved and will conduct a hands-on mini-workshop where the results can be seen in real time.
Mellow Colour is represented in Australia and New Zealand by Colour Graphic Services.
