The Metal Packaging Manufacturers Association (MPMA) has released an animated video which shows why metal is "the most recycled material" and contributes to a circular economy.
The MPMA represents the UK metal packaging industry and employs 70,000 people across 200 companies in the European market.
The association's work promotes the benefits of metal packaging and the sustainable attributes of steel and aluminium.
In Australia, packaging suppliers such as Jamestrong Packaging are leading the way in cans. Cans are considered a safe, sustainable and cost-effective packaging solution.
Watch the MPMA's video now:
