Global smart packaging solutions providers, Talkin’ Things, has partnered with Result Group to provide brand protection to millions of Australian products, help brands deliver personalised consumer experiences, and provide a host of benefits to the logistics industry.
The two companies say this partnership brings to Australia world-class, high-quality design, development, and manufactured RFID inlays, which meet industry standards for low-frequency, high-frequency (NFC), and ultra-high frequency (RAIN RFID), at a price level previously unavailable for smart packaging technologies in this market.
“The cost to implement an RFID/NFC system has traditionally been very high,” says Michael Dossor, group general manager at Result Group.
“However, Result Group is offering a smart packaging system solution at a price level as yet unseen in Australia, and we have a plan in place to further reduce costs by 2025.”
The Talkin’ Things suite of RFID and NFC solutions help customers track and provide visibility to transform the physical to digital, creating the data streams companies need to simplify operations, know more about their businesses, and empower their mobile workforces.
The benefits of using RFID in logistics are numerous, and scanning and inventory control is much faster with RFID than with other forms of management, according to Result Group.
“RFID technology allows the brand owner to get real-time information about the products and assets in their entire supply chain,” explains Dossor.
“Retailers or manufacturers that have complex processes around product shipments, product receiving and product storage in warehouses can use RFID technology to locate, identify and track these products automatically, without requiring manual intervention.
“This, potentially creates significant value in the supply chain.”
Result Group says RFID offers several advantages over barcodes. Firstly, it can identify goods individually with a unique code, whereas barcodes can only identify product categories.
Unlike barcodes, which must be read with a scanner pointed directly at the code, an RFID reader can pick up serial numbers from a distance – up to six metres away in some instances.
It can read hundreds of codes in seconds, while barcodes must be scanned individually, and can also reduce the labour costs associated with reading barcodes.
“We are delighted to partner with Result Group in this unique market,” Marcin Pilarz, CEO of Talkin’ Things, said.
“We will make sure that through this collaboration more Australian companies will be introduced to the benefits of RFID technology and be well advised in the implementation of the right products.”